CASE STUDIES

A Hope-line of Healing: How Foreknown Ministries Uses Text Messaging to Support Parents in Their Darkest Moments

395+
Members as of Spring 2025
Segments
By gender, location and dates of remembrance

Founded by two mothers who experienced the unimaginable - the loss of their babies just days before delivery - Foreknown Ministries exists to walk alongside parents who have faced pregnancy or infant loss. “If one in four pregnancies ends with loss in the womb, where are these parents finding community and actual support?”, asked Kelsi Cole, CEO/Co-Founder.

While grief resources exist, many are impersonal, infrequent, or hard to access. Foreknown Ministries wanted something different: a way to reach parents in real time, at the exact moment they needed support. That’s where Community came in.

Grieving parents don’t need another app to download or email to scroll past. They need a human connection - in real time. With Community, Foreknown Ministries was able to move beyond one-size-fits-all emails or hard-to-reach social media posts. Instead, they built real relationships, text by text.

Foreknown Ministries’ Outreach Goals:

  • Create a safe, immediate, and judgment-free line  of communication for parents because, with grief, time is often of the essence
  • Meet parents where they are—through their phones—at any hour.
  • Extend the reach of their resources into hospitals, churches, and pregnancy resource centers.
  • Use personalized engagement to foster ongoing healing and hope.

How Foreknown Ministries Uses Community to Support Their Community

  • Texts of Remembrance. Personalized messages sent on significant anniversaries
  • Monthly Digital Support Groups. Invitations tailored to bereaved men, women, and couples
  • Resource Sharing. Distributing hospital, church, and community materials
  • Event Outreach: Promoting retreats, gatherings, and awareness events around pregnancy and infant loss

“We’ve had people text in saying, ‘I don’t even understand why life is worth living anymore.’ And through Community and the ability to engage in direct, two-way messaging, we’ve been able to come in alongside these individuals at the exact right time and say: You’re not alone. You’re seen. And you can find joy again. This truly has become a lifeline and a hopeline for so many families.” – Alyson Brown, Co-Founder

Case Studies

A Hope-line of Healing: How Foreknown Ministries Uses Text Messaging to Support Parents in Their Darkest Moments

395+
Members as of Spring 2025
Segments
By gender, location and dates of remembrance
395+
Members as of Spring 2025
Segments
By gender, location and dates of remembrance

Founded by two mothers who experienced the unimaginable - the loss of their babies just days before delivery - Foreknown Ministries exists to walk alongside parents who have faced pregnancy or infant loss. “If one in four pregnancies ends with loss in the womb, where are these parents finding community and actual support?”, asked Kelsi Cole, CEO/Co-Founder.

While grief resources exist, many are impersonal, infrequent, or hard to access. Foreknown Ministries wanted something different: a way to reach parents in real time, at the exact moment they needed support. That’s where Community came in.

Grieving parents don’t need another app to download or email to scroll past. They need a human connection - in real time. With Community, Foreknown Ministries was able to move beyond one-size-fits-all emails or hard-to-reach social media posts. Instead, they built real relationships, text by text.

Foreknown Ministries’ Outreach Goals:

  • Create a safe, immediate, and judgment-free line  of communication for parents because, with grief, time is often of the essence
  • Meet parents where they are—through their phones—at any hour.
  • Extend the reach of their resources into hospitals, churches, and pregnancy resource centers.
  • Use personalized engagement to foster ongoing healing and hope.

How Foreknown Ministries Uses Community to Support Their Community

  • Texts of Remembrance. Personalized messages sent on significant anniversaries
  • Monthly Digital Support Groups. Invitations tailored to bereaved men, women, and couples
  • Resource Sharing. Distributing hospital, church, and community materials
  • Event Outreach: Promoting retreats, gatherings, and awareness events around pregnancy and infant loss

“We’ve had people text in saying, ‘I don’t even understand why life is worth living anymore.’ And through Community and the ability to engage in direct, two-way messaging, we’ve been able to come in alongside these individuals at the exact right time and say: You’re not alone. You’re seen. And you can find joy again. This truly has become a lifeline and a hopeline for so many families.” – Alyson Brown, Co-Founder

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